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Scratch Off Printing

Scratch Off Printing is a practical way to conceal codes, prizes, or offers until the moment they’re needed. Ideal for vouchers, competitions, and direct mail, our process combines precise scratch panel printing with secure scratch coating to protect variable information underneath. Each piece is produced for clean reveal, consistent coverage, and dependable performance—whether you’re running short runs or high-volume campaigns with variable data requirements.

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6 Products
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Frequently Asked Questions

Scratch-off cards drive engagement, response rates and excitement. This FAQ covers materials, applications, security, design and use cases for promotions, fundraising and rewards.

Scratch-off printing applies a removable scratch-off coating (typically silver or gold latex) over hidden text, codes, prizes or messages on a printed card. Recipients scratch the coating with a coin to reveal what's underneath — creating engagement, anticipation and game-like reward.
A protective varnish is first printed over the secret area, then a thick latex-based scratch-off layer is applied on top. The varnish prevents the latex from bonding permanently, allowing the user to scratch it cleanly off with a fingernail or coin.
Silver is the most popular and traditional scratch-off colour, followed by gold. Other colours including red, green, blue and black are available, but silver remains the gold standard for best contrast and scratch performance.

Scratch-off cards are used for promotional discount campaigns, fundraising, marketing giveaways, customer loyalty rewards, event tickets, gift card reveals, lottery and raffle tickets, parking permits, secure password delivery and exclusive offer reveal mailers.
Yes, scratch-off cards consistently outperform standard direct mail and flyers because they create curiosity, interaction and reward. They're particularly powerful for retail discounts, restaurant promotions, gym sign-up offers and competitive prize draws.
Yes, scratch panels can be applied to coffee cup sleeves, posters, door hangers, business cards, leaflets, brochures, postcards and even packaging. Anywhere a hidden reveal adds value to the user experience.

Scratch-off cards are produced in any custom size, most commonly business card size (85×55mm), DL (99×210mm), A6, A5 and bespoke shapes. Larger formats include scratch-off posters and door hangers.
Scratch-off panels can be applied at any size, from small 10×10mm spots up to full panels covering A4 or larger. The size of the scratch panel is fully customisable to suit the design.
Yes, multiple scratch panels can be added per card, ideal for 'reveal three to win two of a kind' style games, multi-prize draws or complex promotional mechanics.

Yes, variable data printing allows each scratch card to carry a unique code, serial number, name or QR code beneath the scratch panel. This is essential for redemption tracking, security and fraud prevention.
Scratch-off coatings are highly tamper-evident, once removed, they cannot be re-applied. Combined with unique serial numbers and security features (microtext, holographic foil, watermarks), they provide reliable security for prize promotions and gift card delivery.
Yes, scratch coatings are designed to be tamper-evident. Any attempt to scratch and re-cover a panel is immediately visible. Premium security scratch coatings can also include UV markings or microtext for additional verification.

Mark the scratch panel as a separate spot colour layer in your design (your printer will provide the spec). Beneath the scratch area, design as normal — text, codes or imagery to be revealed. Always test artwork by viewing only the visible (non-scratch) areas to ensure the front design works without the reveal.
Anything that can be printed, text, imagery, codes, QR codes, logos, prizes, percentage discounts, names, serial numbers or instruction text. The reveal is part of the brand experience, so make it punchy and rewarding.

Standard turnaround for scratch-off printing is 5–10 working days, allowing time for the scratch coating to be applied and dry properly. Variable-data orders or large quantities may need extra production time.
Scratch-off printing is more expensive than standard printing due to the specialist coating process. Bulk orders dramatically reduce per-unit pricing, runs of 5,000+ cards become very cost-effective for marketing campaigns.

Here’s what our customers have to say

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Paul Strachan profile picture
Paul Strachan
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We use Better Printing a lot and the quality and service is always excellent - had our first courier damage this week in around 4 years of using them, and the fix was quick & easy via an offer of replacement or refund. Great business!
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James profile picture
James
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I needed some parking permits printed and had a lot of questions. Even for such a low value order, every query was answered promptly and the order was sent out very quickly.
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Nick Stormont profile picture
Nick Stormont
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Great service great product. Shanice and her team went above and beyond to card a rush job on some business cards for me.
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Colin Popplewell profile picture
Colin Popplewell
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Great value that was professionally handled & delivered. Will definitely be using Better Printing for future orders for our Association's annual draw raffle tickets.
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Lootin' Liz profile picture
Lootin' Liz
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Super helpful, super quick and super price!
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Eloise Monese profile picture
Eloise Monese
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Great company to work with. Helpful staff and great results.
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Optimised Energetics profile picture
Optimised Energetics
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Easy ordering process and high-quality leaflets. Very pleased with the service.

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